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Samsung Core Tech
Meet unique, AI-powered, innovative technologies powering reliable and sustainable Samsung home appliances.
Our Mission is Innovation
For more than half a century, Samsung Electronics introduced the world to various home innovations that change the way we carry out our daily tasks. The mission is simple enough: Imagine and reimagine what our devices could be. We make a point of addressing even the smallest inconveniences because that’s where our next innovation lies. Today, our home appliances are evolving once again to embrace the surge of AI technology. Equipped for more, our smart devices never stop learning about you and your family and offer new ways to optimize and maximize your time spent at home.
What Only We Can Do
At Samsung, we’re fascinated with the ‘never before seen’. Pioneering innovation means that, somewhere along the way, we are to imagine, draw out and materialize an entirely new something from scratch. These innovations are birthed through hours of research, branded with patents and debuted for the world to see. Take for example our Beverage Center that always has a cool pitcher of fresh water at the ready. Or our WindFree air conditioners, which cools down a room without blowing streams of air. With thousands of micro-holes that lets fresh, cold air permeate the room in a gentle and even manner, cooling down has never been so easy.
Beverage Center™
The Beverage Center™ is inside the fridge, so it's safer from contamination. It includes both a water dispenser and a BPA free¹ AutoFill Water Pitcher for purified water.
AI Ecobubble™
AI Ecobubble™² optimizes bubbles to remove 24%³ more soil even at low temperatures, saving 70% energy⁴ and ensuring 45.5% better fabric care⁵.
All-in-one Clean Station™
Empty the dustbin easily and hygienically and charge the battery with the All-in-one Clean Station™⁶, which traps 99.999%⁷ of fine dust. Air Pulse technology empties the dustbin and a spinning cyclone removes 99% of hair⁸.
WindFree™ Cooling
WindFree™ disperses air through 23,000 micro air holes, eliminating the unpleasant feeling of cold wind. Its advanced airflow cools a wider and larger area more evenly, and uses 77% less energy than Fast Cooling⁹.
A Flexible Home
Home innovations aren’t just about making things easier - it’s about rethinking the concept of home and re-engineering it to fit your particular lifestyle wants and needs. To successfully achieve this, the home must become flexible. As your wants and needs may change at any given moment, our innovations are designed with potential for versatility. In a hurry to cook two different dishes for a dinner party? Dual Cook Flex will let you steam and grill at the same time. Too busy to clean up your cluttered fridge? No worries, our refrigerators’ flexible storage let you keep different items all at just the right temperature.
Dual Auto Ice Maker
The Dual Auto Ice Maker makes Cubed Ice and your choice of Whisky Ball Ice or Ice Bites™, which chill drinks much faster. You'll always have the ice you need on hand¹⁰.
Dual Cook Flex
Dual Cook Flex’s upper and lower zones work independently. Use just the top for smaller dishes, both together with different settings or the whole oven for large dishes. The hinged door lets you access the top easily.
Flexible storage
FlexZone™ and Optimal Fresh+ are independently controlled compartments with pre-set modes¹¹ optimized for various levels of freshness like Soft Freeze, Meat & Fish, Beverage, Deli and Wine.
Understanding Just What You Need
Our latest home appliances learn your preferences to help create an automated and intuitive way of living. With the help of AI, there's no need to worry about finding the right settings or adjusting them. Our washers come with AI Wash, which uses just the right amount of water, detergent, and wash time based on your laundry’s fabric type, weight, and soil level. Our Bespoke Jet AI vacuums constantly keep track¹³ of what type of floor they’re cleaning, whether it’s carpet or hardwood, and automatically switches to the right mode for the best performance.
AI Pro Cooking
Using AI Pro Cooking¹⁴, you can remotely view inside and control the oven, and create a time-lapse video as dishes cook. By recognizing¹⁵ ingredients it recommends recipes and optimizes settings.
AI Wash
During laundry, AI Wash uses advanced sensing to detect the weight and softness of the fabric and continually monitor the level of soiling. It then optimizes the water and detergent and the soaking, rinsing and spinning times.
AI Cleaning Mode
Available on the world's first UL-verified AI cordless stick vacuum cleaner¹⁶, AI Cleaning mode¹⁷ classifies complex cleaning environments¹⁸ such as floor type and optimizes settings automatically.
Sustainable and reliable innovation
At Samsung, we know that true innovation doesn’t stop with simply something new. True innovation combines that element with durability and sustainability to provide the users with long-lasting value. With each innovation, we also strive to minimize our impact on the environment. We harness cutting-edge tech to create high-efficiency compressors and digital inverters that reduce energy used in our devices, and now use AI to automatically switch to optimal energy-saving settings. We team up with partners to develop new attachments like our Less Microfiber Filter, to make your existing products more eco-friendly. Samsung’s core tech goes beyond providing you with new features and high performance to create an efficient, intelligent and sustainable home.
Digital Inverter
The Digital Inverter Technology in our washers’ and dryers’ motors utilizes strong magnets for a quiet and powerful performance with energy efficiency. It also offers the industry’s longest¹⁹ warranty of 20 years on the motor.
Powerful cleaning
Clean floors thoroughly with our most powerful cordless stick vacuum cleaner²⁰. The HexaJet Motor generates suction power of up to 280W²¹ for intensive cleaning of all floors, and one battery can run up to 100 minutes²².
Less Microfiber cycle & filter
By optimizing the motor's revolution speed and washing intensiveness, the Less Microfiber Cycle reduces the amount of microfiber released into the environment by up to 54%²³. The Less Microfiber™ Filter captures up to 98% of the plastic microfibers²⁴ released when washing.
SpaceMax™
SpaceMax™ offers thinner walls for more space for food storage on the inside while the outside size stays the same, all without compromising on performance.
- ¹ Bisphenol A (BPA) is found in polycarbonate plastics and epoxy resins, which are often used in food and beverage containers, and has been linked with possible adverse health effects.
- ² AI Ecobubble™ is only activated when specific courses are selected, including Cotton, Synthetics and AI Wash with loads less than 2kg.
- ³ Based on the Performance Lab Test report by Springboard Engineering on EMPA strips, comparing a normal detergent solution and bubble technology without mechanical action. Individual results may vary.
- ⁴ Tested in accordance with IEC 60456-2010 / 4kg Wash Load / Super Eco Wash cold (WF80F5E5U4W) vs. Cotton 40°C without Eco Bubble (WF0702WKU). Individual results may vary.
- ⁵ Based on EMPA test of 9kg model(WF906U4SAGD, Synthetics), With or without Bubble. Individual results may vary.
- ⁶ Industry-first in stick vacuuum category; technology not exclusive to Samsung.
- ⁷ Based on internal testing, in accordance with the IEC 62885-2, CL.5.11 standard. Results may vary depending on the actual usage conditions.
- ⁸ Based on internal testing. The hair removal rate is measured by comparing the weight of the dustbin before and after sucking in hair until it reaches the Max Line and being emptied using the Clean Station. Results may vary depending on the actual usage conditions.
- ⁹ Tested on the AR07B9350MA3 model by Intertek, a leading Total Quality Assurance provider to industries worldwide, comparing the power consumption of Fast Cooling mode vs. WindFree™ Cooling mode. Results may vary depending on the actual usage conditions.
- ¹⁰ [Standard Depth] Produces 3.1lbs(1.4kg)/day of Cubed Ice and 3.1lbs(1.4kg)/day of Ice Bites™. Stores 4.1lbs(1.9kg) of Cubed Ice and 4.9lbs(2.2kg) of Ice Bites (based on RF29CB9900QK). [Counter Depth] Produces 3.1lbs(1.4kg)/day of Cubed Ice and 3.1lbs(1.4kg)/day of Ice Bites™. Stores 3.1lbs(1.4kg) of Cubed Ice and 3.7lbs(1.7kg) of Ice Bites (based on RF23CB9900QK).
- ¹¹ The number and names of the modes may vary depending on the model.
- ¹² The door automatically opens about 25 mm. If you do not open the door further, it will close automatically after 2 seconds (automatic closing may not be possible in certain environments).
- ¹³ The ability to identify different cleaning environments can be affected by environmental conditions.
- ¹⁴ Only available on certain models.
- ¹⁵ A dish should be placed in the center of the oven to achieve the best recognition. The accuracy of the recognition may vary depending on the actual usage conditions, such as the type of ingredients, cleanliness of the cavity and the brightness of the room light. For more detailed information, please refer to the user guide enclosed with the package.
- ¹⁶ In May 2023 it was the first cordless stick vacuum cleaner to receive AI certification from UL Solutions, a leading independent safety science organization.
- ¹⁷ AI Cleaning mode related functions/performance will be continuously updated and upgraded through SmartThings.
- ¹⁸ The ability to identify different cleaning environments can be affected by environmental conditions.
- ¹⁹ As of May 2022. The 20 year parts warranty is only applicable to the inverter motor.
- ²⁰ Compared to the stated suction power of cordless vacuum products in Samsung.
- ²¹ Based on testing by the Korea Testing Laboratory, in accordance with the IEC62885-4: 2020 standard. Measured at the inlet of the non-motorized tool when the dustbin is empty, using Jet Mode and a large capacity battery that is fully charged.
- ²² The stated run time is based on using a large capacity battery that is fully charged at the minimum power level with a non-motorized tool attached. Results may vary depending on actual usage.
- ²³ Based on testing by the Ocean Wise Plastics Lab using a 2kg load of 100% polyester hoodies, comparing the Synthetics cycle on a Samsung conventional model WW4000T and the Less Microfiber cycle on the WW7000B. Results may vary depending on the actual clothes and usage conditions.
- ²⁴ Tested at Ocean Wise Plastics Lab on the WW90T734DWH model (using Synthetic cycle, approximately 2kg load of synthetic textile laundry) comparing the amount of microfiber released with and without the Less Microfiber™ Filter installed. The amount is calculated by filtering drain water through a 50um filter.
Meet the latest of Samsung Core Tech
Discover ways to boost your home experience with our innovative products.
Refrigerators
Laundry
Vacuum Cleaners
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