Discover your favorite content in one place
Smart Hub
Samsung's Smart Hub1 takes content curation and discovery to the next level, minimizing search time and maximizing your enjoyment of streaming movies, games and shows. With Media, Game and Ambient categories, Smart Hub enhances TV experience by tailoring it to preferences and usage patterns.
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Cloud Gaming
Access thousands of cloud games2 and standalone apps on your Samsung Smart TV. Simply connect a controller to your TV and play your favorite games with no console required.
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Discover interesting content, apps and brands
Samsung works with partners to provide ads and recommendations to consumers that help them discover and explore content, apps and brands on devices with the Smart Hub UI including our Smart TVs. These ads may appear in certain spaces of the device, for example, as engagement tile ads (meaning there won’t be further action unless engaged by the consumer) or in banner form, or (where available) within certain apps such as Samsung TV Plus.
A consumer has the ability to opt out of receiving interest-based advertising at any time via the Privacy Choices app or device settings but generic ads may still be shown. Ads availability, ads format and ad campaigns may vary by region, model, and model year. For more information, please visit https://smarthub.termsnprivacy.com.
- Image simulated for illustration purposes. Any changes in appearance and design specifications that do not affect product performance may occur without prior notice.
- Smart Hub: The availability of content services and recommendations may vary depending on your region. Prior to use, you must agree to the Smart Hub Terms and Conditions and Privacy Policy. Some services require registration and subscription. A Samsung account is required. The user interface (UI) is subject to change without prior notice.
- Cloud Gaming: The supported features and games for Cloud Gaming can vary depending on the country and model. Depending on the specific game, a controller may be required, which is sold separately. Depending on the game or service, you may need to download additional apps. An internet connection and potentially an additional gaming service subscription may be required. Note that content services are subject to change without prior notification. A Samsung account is required. The user interface (UI) is subject to change without prior notice. The viewing experience may vary based on the types of content, graphics processing unit, network connection speeds, and ping levels when gaming on the cloud.